What you’ll learn:
- The economy’s impact on marketing programs and budgets.
- How marketing can help in client retention.
- When is social media right for your firm?
- How to conduct a “reality check” on your marketing program.
- Firing clients: More important than ever?
"We struggle to grow in a competitive marketplace with a lack of a marketing plan and no niche so we are left to fend for general clients which are hard to come by as a small player in a big market."
- Senior Executive
Medium-sized CPA Firm
3.Marketing + Biz Development
Seven Keys Leaders are 19 times more likely than Laggards to surpass competitors in revenue growth.